ADC Awards
ADC Annual Awards is the oldest continuously running industry award show in the world, with an incredible legacy of over 100 years. These awards celebrate the very best in advertising, digital media, graphic and publication design, packaging and product design, motion, experiential and spatial design, photography, illustration and fashion design – all with a focus on artistry and craftsmanship.
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Toys & Games
Award
Agency
Client
Title
Category
Annual ID
Build to Move
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Beijing Institute of Architectural Design / Beijing
Client: The LEGO Group Category: Experiential Design / Environmental Design
The Lightweaving Playground
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Daxing Jizi Design / Shenzhen
Client: The LEGO Group Category: Public Art / Installation Design
The Lightweaving Playground
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Daxing Jizi Design / Shenzhen
Client: The LEGO Group Category: Experiential Design / Installations
Build to Move
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Beijing Institute of Architectural Design / Beijing
Client: The LEGO Group Category: Live Experience Design / Placemaking
LEGO F1 Fan Gear
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund
Client: The LEGO Group Category: Promotional / Apparel
The Roblox Unbox
Agency: SERVICEPLAN GERMANY / Munich
Client: PLAYMOBIL® Category: Brand Integration
Build to Move
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Beijing Institute of Architectural Design / Beijing
Client: The LEGO Group Category: Design for Good / Experiential Design
The Brick Kicks
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + FUTU PRODUCTION / Shanghai
Client: The LEGO Group Category: Brand Partnership
LEGO F1 Fan Gear
Agency: Our LEGO Agency / Shanghai + Our LEGO Agency / Billund
Client: The LEGO Group Category: Limited Edition / Collectibles
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Agency: Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client: LEGO Category: Innovation
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Agency: Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client: LEGO Category: Magazines / Cover
Archimedes Blocks Limited edition
Agency: SAYSOOO DESIGN
Client: Archimedes Blocks Category: Games / Toys / Recreation
Red envelope for the Year of the Rabbit
Agency: ShenZhen Lingyun creative packaging design Co.,Ltd. / ShenZhen
Client: ShenZhen Lingyun creative packaging design Co.,Ltd. Category: Print / Series
Chicharron Run
Agency: DDB / Paris + Machine Sound / London + Important Looking Pirates / Stockholm + Stink Studios / Paris
Client: Ubisoft Category: Craft in Video / Animation - Single
Drive What You Love
Agency: Tomek + LEGO MEA / Dubai + Adspringer / Warsaw
Client: LEGO MEA Category: Fine Art / Conceptual / Series
Drive What You Love
Agency: Tomek + LEGO MEA / Dubai + Adspringer / Warsaw
Client: LEGO MEA Category: Products / Commercial / Series
Chicharron Run
Agency: DDB / Paris + Machine Sound / London + Important Looking Pirates / Stockholm + Stink Studios / Paris
Client: Ubisoft Category: Craft in Video / Direction - Single
QUEZZLE Amazing Cappadocia
Agency: IC4DESIGN / Hiroshima + RUSARD LIMITED / Dublin
Client: UNIDRAGON Category: Packaging / Series
Award:
2026 Brand-Side / In-House Gold Cube
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Beijing Institute of Architectural Design / Beijing
Client:
The LEGO Group
Title:
Build to Move
Category:
Experiential Design / Environmental Design
Annual ID:
ADC105_BRS004G
Award:
2026 Architecture / Interior / Environmental Design Silver Cube
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Daxing Jizi Design / Shenzhen
Client:
The LEGO Group
Title:
The Lightweaving Playground
Category:
Public Art / Installation Design
Annual ID:
ADC105_AIE004S
Award:
2026 Brand-Side / In-House Silver Cube
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Daxing Jizi Design / Shenzhen
Client:
The LEGO Group
Title:
The Lightweaving Playground
Category:
Experiential Design / Installations
Annual ID:
ADC105_BRS015S
Award:
2026 Experiential Design Silver Cube
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Beijing Institute of Architectural Design / Beijing
Client:
The LEGO Group
Title:
Build to Move
Category:
Live Experience Design / Placemaking
Annual ID:
ADC105_EXP005S
Award:
2026 Brand / Communication Design Bronze Cube
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund
Client:
The LEGO Group
Title:
LEGO F1 Fan Gear
Category:
Promotional / Apparel
Annual ID:
ADC105_BCD033B
Award:
2026 Gaming Bronze Cube
Agency:
SERVICEPLAN GERMANY / Munich
Client:
PLAYMOBIL®
Title:
The Roblox Unbox
Category:
Brand Integration
Annual ID:
ADC105_GAM008B
Award:
2026 Experiential Design Merit Honor
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + Beijing Institute of Architectural Design / Beijing
Client:
The LEGO Group
Title:
Build to Move
Category:
Design for Good / Experiential Design
Annual ID:
ADC105_DFG036M
Award:
2026 Packaging Design Merit Honor
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund + FUTU PRODUCTION / Shanghai
Client:
The LEGO Group
Title:
The Brick Kicks
Category:
Brand Partnership
Annual ID:
ADC105_PKG022M
Award:
2026 Product Design Merit Honor
Agency:
Our LEGO Agency / Shanghai + Our LEGO Agency / Billund
Client:
The LEGO Group
Title:
LEGO F1 Fan Gear
Category:
Limited Edition / Collectibles
Annual ID:
ADC105_PRD013M
Award:
2025 Magazine / Newspaper Design Bronze Cube
Agency:
Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client:
LEGO
Title:
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Category:
Innovation
Annual ID:
ADC104_MND009B
Award:
2025 Magazine / Newspaper Design Merit Honor
Agency:
Our LEGO Agency / Shanghai + STUFF STUDIO / Shanghai
Client:
LEGO
Title:
THE WORLD’S FIRST BUILDABLE MAGAZINE COVER
Category:
Magazines / Cover
Annual ID:
ADC104_MND018M
Award:
2024 Packaging Design Merit Honor
Agency:
SAYSOOO DESIGN
Client:
Archimedes Blocks
Title:
Archimedes Blocks Limited edition
Category:
Games / Toys / Recreation
Annual ID:
ADC103_PKG020M
Award:
2023 Illustration Merit Honor
Agency:
ShenZhen Lingyun creative packaging design Co.,Ltd. / ShenZhen
Client:
ShenZhen Lingyun creative packaging design Co.,Ltd.
Title:
Red envelope for the Year of the Rabbit
Category:
Print / Series
Annual ID:
ADC102_ILT060M
Award:
2022 Advertising Gold Cube
Agency:
DDB / Paris + Machine Sound / London + Important Looking Pirates / Stockholm + Stink Studios / Paris
Client:
Ubisoft
Title:
Chicharron Run
Category:
Craft in Video / Animation - Single
Annual ID:
ADC101_ADV004G
Award:
2022 Photography Merit Honor
Agency:
Tomek + LEGO MEA / Dubai + Adspringer / Warsaw
Client:
LEGO MEA
Title:
Drive What You Love
Category:
Fine Art / Conceptual / Series
Annual ID:
ADC101_PHO032M
Award:
2022 Photography Merit Honor
Agency:
Tomek + LEGO MEA / Dubai + Adspringer / Warsaw
Client:
LEGO MEA
Title:
Drive What You Love
Category:
Products / Commercial / Series
Annual ID:
ADC101_PHO034M
Award:
2022 Advertising Merit Honor
Agency:
DDB / Paris + Machine Sound / London + Important Looking Pirates / Stockholm + Stink Studios / Paris
Client:
Ubisoft
Title:
Chicharron Run
Category:
Craft in Video / Direction - Single
Annual ID:
ADC101_ADV082M